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Our Blog about graphic design & marketing tips

The Manifest ranks Doctor Idea as one of the top design companies in Lithuania

Doctor Idea is a distinguished design organization based in Lithuania, renowned for its impeccable blend of creative ingenuity and technical prowess. With a strong commitment to excellence, our team specializes in crafting captivating presentations, logos, and tailored marketing assets that resonate with individual client needs. We pride ourselves on harnessing the latest technologies to push the boundaries of creativity and deliver cutting-edge designs. Backed by a track record of accomplishments, we're dedicated to propelling our clients' business ambitions and fostering brand growth. Recognized by The Manifest, we empower businesses of all sizes to stand out in their industries. Join us at Doctor Idea and embark on a transformative journey to bring your unique vision to life. more...

Mastering Marketing Magic: Unleashing AI for Explosive Growth

Discover the unparalleled potential of AI in revolutionizing your marketing strategy. Learn how to leverage artificial intelligence for explosive growth, from audience insights to captivating content creation. Unleash the magic of AI and elevate your marketing game today more...

Mastering Content Selling and Content Marketing: A Comprehensive Guide and Common Mistakes to Avoid

In the digital era, content has become a valuable asset for businesses seeking to engage their audience, establish authority, and drive conversions. Content marketing and content selling play pivotal roles in achieving these objectives. Content marketing focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a specific target audience; While content selling involves leveraging content strategically to close sales and generate revenue. Let’s explore the key principles of content selling and content marketing while highlighting some of the most common mistakes businesses make in these areas. more...

Brand Building Blunders: 6 Mistakes That Could Be Hurting Your Business

This blog post focuses on six common mistakes that can hurt a business's branding efforts and offers advice on how to avoid them. The post emphasizes the importance of defining a unique brand identity, maintaining consistency across different platforms, building an emotional connection with customers, balancing product focus with brand focus, adapting to changing trends and preferences, and actively seeking out and using customer feedback. By avoiding these six blunders and following these tips, businesses can create a strong brand identity, increase customer loyalty, and stand out in a competitive market. more...

Why Flat-Fee Graphic Design Service is a Smart Choice for Your Business

When it comes to graphic design, businesses have a few options to choose from: flat-fee graphic design services, freelancers, or in-house designers. Each option has its own advantages and disadvantages, but flat-fee graphic design services have some unique benefits that make them a great choice for many businesses. In this post, we'll take a look at why choosing a flat-fee graphic design service may be the best decision for your business and give you some tips on how to make the most of this service. more...

Ways to increase brand awareness

As a business owner or marketer, increasing brand awareness is essential for attracting new customers, retaining existing ones, and building a positive reputation. Here are some effective strategies for increasing brand awareness for your business: more...

How to Communicate Your Ideas to Graphic Designer?

<p><span style="font-size:14px">More companies are outsourcing their graphic design work. This practice is often cheaper and can give a unique outlook on creative projects. The problem, however, is that project managers and team leaders struggle to communicate their ideas to designers, which leads to design flaws and wasted resources. If you’ve ever outsourced your projects, perhaps you experienced endless edits and results that don’t match your vision.</span></p> more...

Business During the Pandemic: How to Adapt and Survive?

The world is facing one of the worst periods in modern history. The COVID-19 pandemic is threatening the global economy and the business state. We’re all waiting, and the more we wait, the clearer it becomes that if the business doesn’t adapt to this unfortunate new reality, it might face unfortunate consequences. The hardest hit is small and medium-sized companies, especially in the travel and service sectors. Offices are being shut down and workers sent home, often without any guarantees. more...

Upgrade Your Newsletter: 6 Ways to Make People Want to Open It

Email marketing has an evident influence on business development. It would be difficult to find a company, whether B2B or B2C, that doesn’t use newsletters to expedite sales and customer engagement. However, worth keeping in mind, that each day around 300 billion emails are being sent, which makes it challenging to stand out. more...

Nampro rebranding: from logo to further branding

This time we decided to share a short story about Nampro. It is different because this brand is not new at all. The ones who are in the design and branding industry know how difficult might be to update/rebrand the existing brand. Why is it hard? Mostly because both entrepreneurs and customers are used to the brand, it is easily recognizable. And any redesign of their beloved brand is quite sensitive. more...

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